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Content Marketing Services2020-04-15T14:06:15+00:00

Content Marketing Services

Content Marketing is a marketing strategy that provides your customer with relevant and useful content on a regular basis to attract your ideal customer and create a profitable relationship.

This strategy can include anything from blog posts, social media posts and newsletters to visual content like graphics and video. All of these pieces have something in common; the purpose of increasing brand awareness, bringing value to the customer and creating a loyal and lasting relationship.

No marketing strategy can be complete without a thorough and intentional content marketing plan that establishes you as the trusted expert. Creating an environment where you are looked to for information and education easily adds credibility to your reputation. Credibility is absolutely essential in your marketing efforts.

Successful Content Marketing

Content Marketing Strategies

There are plenty of efficient and productive ways to attack content marketing, such as it’s important to set specific goals. Consistently using your brand’s narrative voice creates a reliable and relatable brand and segmenting your email list will ensure that relevant content goes to interested readers at just the right times.

Using elements of product marketing, social media, inbound marketing, public relations, and even influencer marketing can facilitate a strategy exclusively based on creating a better-educated client.

Social Media & PPC Content Marketing

Social media and pay per click content marketing leverage striking visual content to draw customers from their preferred platforms. This resource gives you timely, trackable results that provide valuable data about your market’s biggest interests and turn-offs.

Our professional marketers are masters of all major social media platforms including Facebook, Twitter, Instagram, Pinterest, LinkedIn, and more. Acquire, track and retarget potential customers who are already segmented into valuable lists.

SEO & PR Content Marketing

The greatest social proof of your dominance in the marketplace is a website that naturally gathers customers to it by providing great content. Brand awareness hinges on a high performing website filled with dynamic, consumer-focused content.

With proper SEO Marketing, your high quality, multi-platform content will quickly spread and find the most interested customers. Reach new viewers through PR possibilities like podcasts, interviews, press releases, news articles and more.

Benefits Of Creating Content Marketing Campaigns

A good content marketing campaign will bring value to your customers, educate them, and provide resources chock full of quality information. A more knowledgeable client knows the industry and what resources – like your products or services – are available to them.

When you provide your audience with great content that advises, educates and gives them creative solutions freely, they quickly grow to trust and rely on your expertise. You build a long-lasting relationship that is mutually beneficial for you and your customer. A loyal relationship born out of freely given value without a sales pitch is much more likely to convert to sales on down the line.

content marketing services
Marketing Analytics Are Useful Photo

Measure Your Content Marketing Strategy’s Success

Every piece of marketing content needs to have one specific goal in mind in order to measure its effectiveness. If you have more than one goal, your customer will leave feeling confused and distracted.

This means that sales or conversions aren’t the only indicators of a successful content marketing campaign. You can also include, bounce rate, traffic generated, conversion to a potential lead, time on a page, click-through rate, brand awareness, and engagement. Only focusing on revenue means the content is likely not bringing value to the customer and is too salesy. Instead, look at how your content is meeting the customer’s needs.

Results

It’s one thing to mention jargin and keywords. It’s another to talk about the results you can expect from the work we’ll do for you. On average, after three months, here’s what you can expect.

67%

More Conversions

78%

New Brand Awareness

80%

More Engagement

100%

Success Rate

Social Media Marketing

See the ways your social media can grow and benefit your business in the process.

Read more

Email Marketing

Learn about one of the most successful marketing techniques around.

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Search Engine Marketing

Utilize paid advertising on search engines like Google, Yahoo, and Bing.

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Contact Us

If you want to get started with reaching your business goals, then let’s get in touch. 

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Trusted by Companies Big & Small

Ashley has incredible talent. She writes well, is readily available, and communicates efficiently. I hope to work with her well into the future. She has great work ethic and completes quality work.

Ashley was a pleasure to work with! An absolute star!

Kylie Ralston, KR Human Resources

Thanks for being so detailed and thorough.

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