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Email Marketing Services2020-03-01T03:22:03+00:00

Email Marketing Services

Though one of the oldest types of digital marketing, email still reigns supreme for return on investment. With $42 for every $1 spent, it should be no surprise that 81% of small businesses use email marketing tools and agencies as their primary customer acquisition channel.

However, email marketing platforms can be used for more than finding new clients. When looking at retention, 80% of small businesses say email is best. Marketing automation tools and agencies can assist in converting your email list to real and paying customers.

Let Helianthus Advising set up weekly, bi-weekly, or monthly email campaigns as well as welcome letters for new customers. We’ll show you just how powerful emailing services can be.

Your Email Marketing Solution

Automated Email Marketing

When someone new gives you their email address, they are telling you they want to know more about your business and what you offer. That means it’s not your job to welcome them to the brand with brilliant newsletters going over things they care about and need. 

If you want help with this, Helianthus Advising is here. As a premier digital marketing agency, we’ve worked to grow and build the email marketing lists of dozens of brands with successful results. We’ll set up a seven-step welcome series going over everything that a new customer needs to know, increasing the change of conversion and brand retention.

Email Newsletters

If you want to keep your brand in the mind of your previous or current customers, then email newsletters are the way to go. Helianthus Advising will create an email template and add in themed information with each newsletter – creating patterns with new information. 

We can go further with content creation (for example, blogs) so that your customers will have something new to read on your website – giving them a reason to click through without asking for a sale right away.

Email Analytics

We will use the advanced features of email marketing software to make sure that your emails are useful. Helianthus Advising can track each email’s open rate, click-through rate, unsubscribe rate, and more to ensure that you are on track to reach your goal customer and conversion count. 

However, analytics isn’t a short-term only game. We’ll look at trends overtime to ensure that your unsubscribe rate is falling while your click-through-rate is climbing. Know and reach your long-term and short-term successes with Helianthus Advising.

Benefits Of Email Marketing Campaigns

Email marketing services exist so that your business’s leads can grow while you work on the more essential tasks only you can. Imagine taking care of one client meeting only to find out that you have three more thanks to an effective email newsletter.

Leverage the power of email through concise and themed content writing. Together, we’ll look at your goals, budget, and growth plan to make an email marketing campaign that will meet all of your needs at once.  

Whether you need a welcome series for all new email subscribers or bi-weekly email newsletters, Helianthus Advising can help. We’ll come up with themes, write the content, send the email, and track the results. All you have to do is watch the rewards flow in.

email marketing services
email marketing analytics

Measure Your Email Marketing Success

Spending money on marketing means as much as the return you get on it. Luckily, email marketing has an average return of $41 for every $1 spent. How do you track this vital number?

Helianthus Advising offers detailed analytics for each service we provide. When you work with our team on email marketing, you will be provided with detailed reports each time an email is sent. This report will look at your click-through rates, unsubscribe rate, open rate, and other essential factors to determine the overall success of each email.

However, it’s not just numerical reports you get from Helianthus Advising. Each week, whether an email is sent or not, we’ll send you an update email going over what we’ve done for each service we’re running for your business. Know what happened, what will be happening, and what we need in order to be successful. We believe communication is key to success in your business.

Results

It’s one thing to mention jargon and keywords. It’s another to talk about the results you can expect from the work we’ll do for you. On average, after three months, here’s what you can expect.

20%

Increase in Open Rate

90%

Increase in ROI

60%

More Reach

100%

Success Rate

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Contact Us

If you want to get started with reaching your business goals, then let’s get in touch. 

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Trusted by Companies Big & Small

Ashley has incredible talent. She writes well, is readily available, and communicates efficiently. I hope to work with her well into the future. She has great work ethic and completes quality work.

Ashley was a pleasure to work with! An absolute star!

Kylie Ralston, KR Human Resources

Thanks for being so detailed and thorough.

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