For this project, Ashley Madden, the founder of Helianthus Advising, worked as a freelancer and team member with Dr. Rissy’s Writing & Marketing to grow the social media accounts of FOMI. Her role was that of a marketing manager and writer, leading social media while overseeing a team of account managers and graphic creators.
In the case of FOMI, Ashley’s team established and polished all social accounts for the brand launch. As a seller of holistic medical supplies, Ashley used both organic and paid social media marketing to grow FOMI’s accounts from zero followers to numbers that converted new buyers. In the end, the team’s efforts produced hundreds of new clients and followers on social media.