Project Description
Popcart
The Details
Helianthus Advising served as a content creation agency for Popcart, a business that offers a chrome extension to people who shop online. The extension helps people find better deals across various websites without having to do any of the work! In 2019, Helianthus Advising created blogs for Popcart, boosting SEO and gaining more chrome installations.
During the months of November and December, we ran a holiday campaign that resulted in a massive boost to engagement, views, and installations. In addition, we worked on long-term content and topical posts. In just two months, Popcart watched their website views grow by over 100%.
For their content creation package, Helianthus Advising crafted about one post a week with the help of the Popcart team. Their organization provided graphics, topics, and outlines while we wrote the post and contributed edits and revisions. In the end, the company uploaded a well-crafted blog post that followed the best SEO practices. Take a look below to see the growth we helped their site achieve, as well as example posts.

THE PROJECT
Content Creation for Popcart
THE OBJECTIVE
Main Goal: Assist in obtaining 500 total chrome extension installations through SEO-focused blog creation.
Secondary Goal: Use blog posts to gain new chrome installations and boost SEO.
THE TEAM
Ashley Madden: Content Writing & Project Management
This client was prior to Helianthus Advising’s innovative “pod” system.
Completed Blog Posts










